Printed Outdoor Advertising

Outdoor Advertising

Outdoor advertising puts your brand in front of people in the real world, with 48 and 6 sheet campaigns planned across locations throughout the UK.

Photo of 48 Sheet Billboard on Side of Road by Ad Frame

900+

Locations

UK

Wide Coverage

24/7

Always On

Fast

Deployment

Outdoor Advertising Solutions

Outdoor advertising gives brands something increasingly difficult to find elsewhere: a consistent physical presence. Rather than relying on somebody to click, scroll or stop what they are doing, outdoor adverts become part of the places people move through every day.

Adframe delivers classic 48 and 6 sheet advertising campaigns through its growing UK-wide network. From large roadside billboards to smaller portrait displays, campaigns can be planned around your audience, geography and objectives.

Whether you are looking for a focused presence in one market or wider activity across several areas, we keep the process straightforward. Tell us where you want to be seen, when you want to go live and what you want to achieve, and we can help with locations, campaign dates, artwork specifications and installation.

Why adframe Advertising?

Straightforward campaign planning

Helpful, responsive support

Clear pricing from the outset

Location-led campaign planning

Support from artwork through to installation

Flexible campaigns built around your objectives

Local to National Advertising

Why Outdoor Advertising?

Build visibility and familiarity with outdoor media that stays physically present in the environments your audience moves through.

Photo of 48 Sheet Billboard on Side of Road by Ad Frame

Everyday Presence

High-Impact Visibility

Outdoor advertising gives your campaign a strong physical presence in the places people move through every day.

Photo of 48 Sheet Billboard on Side of Road by Ad Frame

Build Recognition

Repeated Exposure

Consistent visibility helps your message become more familiar as audiences see it again and again throughout a campaign.

Photo of 48 Sheet Billboard on Side of Road by Ad Frame

Made for Outdoors

Built to Be Seen

Prominent outdoor advertising is designed to attract attention and keep your brand visible in the real world.

Photo of 48 Sheet Billboard on Side of Road by Ad Frame

48 & 6 Sheet Outdoor Advertising

Not every outdoor campaign needs the same format. Adframe works with both 48 and 6 sheet advertising, giving brands different ways to build a presence depending on where they want to be seen.

The 48 sheet provides the scale of a classic roadside billboard, while the 6 sheet offers a smaller portrait format commonly found in bus shelters and similar street displays. Used individually or as part of wider activity, both put advertising into the physical environments people encounter as part of everyday life.

That real-world presence is central to out of home advertising. A campaign remains visible throughout its booking, giving people repeated opportunities to see the brand rather than relying on a single moment of engagement.

Adframe keeps outdoor media advertising simple. Campaigns are planned around your audience, locations and objectives, with support through location selection, booking, artwork specifications and installation.

Outdoor Advertising for Every Scale

From a small number of carefully chosen locations to campaigns covering multiple markets, outdoor advertising can be planned around the reach and presence your brand needs.

Frequently Asked Questions

Can’t find the answer you’re looking for? Get in touch with our experienced team and we will be happy to help.

Outdoor advertising, also known as out of home or OOH advertising, places adverts in physical locations where they can be seen as people move through everyday environments. Adframe delivers both 48 and 6 sheet outdoor campaigns across the UK.
Adframe delivers classic 48 sheet and 6 sheet campaigns. The 48 sheet is a large billboard format commonly used in roadside and urban locations, while the 6 sheet is a smaller portrait format most commonly seen in bus shelters and similar street displays.
Yes. Campaigns can be planned around your target areas, audience and objectives. Adframe can help you choose locations, dates and advertising duration to suit what you want the campaign to achieve.
Pricing varies depending on the format, location, demand and scale of the campaign. Adframe keeps pricing clear and competitive and can provide a tailored quote based on the activity you are planning.
Yes. Outdoor campaigns can focus on one local market or extend across multiple towns and cities. Adframe works with local and regional businesses as well as national advertisers and agencies.
Dedicated phone numbers, website URLs, promotional codes and QR codes can all help track response. Outdoor advertising can also be used to build brand awareness and familiarity within a target market.

Quality Outdoor Advertising Locations

In a fragmented digital media landscape, 48-sheet and 6-sheet advertising remain the anchor point for effective brand building and ROI.

Unavoidable Visibility

Billboards can’t be skipped, blocked, or scrolled past. They deliver consistent exposure in the real world, building brand recognition over time.

Proven ROI

High volumes of daily exposure at strong CPM rates. The conversion rate needed to break even is remarkably low – especially for local advertisers.

Local & National

Campaigns that scale from hyperlocal dominance to nationwide broadcast reach. One format, infinite flexibility.

Always On

No ad fatigue, no algorithms. Billboards exist alongside people 24/7, building familiarity without interruption.

Latest Insights

Expert thinking on outdoor advertising.
From campaign strategy to industry trends.